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Credits
Tailoring Talk Intro and Outro Music by Wataboy on Pixabay
Edited & Produced by Roberto Revilla
Connect with Roberto head to https://allmylinks.com/robertorevilla
Email the show at tailoringtalkpodcast@gmail.com
You can now support the show and help me to keep having inspiring, insightful and impactful conversations by subscribing! Visit https://www.buzzsprout.com/1716147/support and thank you so much in advance for helping the show!
Links:
Roberto on Instagram http://www.instagram.com/robertorevillalondon
Tailoring Talk on Instagram http://www.instagram.com/tailoringtalkpodcast
Tailoring Talk on YouTube https://youtube.com/@robertorevillalondon
Credits
Tailoring Talk Intro and Outro Music by Wataboy on Pixabay
Edited & Produced by Roberto Revilla
Connect with Roberto head to https://allmylinks.com/robertorevilla
Email the show at tailoringtalkpodcast@gmail.com
Welcome to Tailoring Talk. I'm Roberto Rivilla bespoke tailor, owner of Roberto Rivilla London's suit shirt and shoemakers. I weave superpowers into every stitch. Join us as we meet self-starters and creators, diving into their journeys and uncovering valuable lessons. To help you be the best you can be, Hit that subscribe button, leave a rating and let's tailor greatness together. From foster kid to CEO, today's guest's journey inspires. She founded Nodoraorg, an online software platform equipping businesses with essential tools for marketing, customer relationships and seamless lead management. In this episode, we're going to discover the keys to entrepreneurial success through automation and more Tailoring Talkers. Please welcome Natalie to the show. Natalie Guzman, how are you?
Speaker 2:Hey, I'm good. How are you doing?
Speaker 1:Yeah, I'm really really good, Thank you. Thank you so, so much for being here. We're going to skip back and forth a little bit because I think it's important for context for listeners to know where you came from. Now, first of all, you're calling in from the Sunshine State place that I have visited a lot. I absolutely love my time out there. My first exposure to it was E-Ball City in Tampa, so yeah, that was an eye opener. It was in one of those kind of ugly bars.
Speaker 2:I know exactly where you're talking about. I'm only like 30 minutes from there, so I absolutely love Florida. It's amazing.
Speaker 1:Yeah, no, it's a lot of fun times and the Disney stuff. Of course you started out as a VA. Well, obviously you didn't necessarily start as a VA, but you were a VA once upon a time, right.
Speaker 2:Yeah, that's how my whole entrepreneur journey started. I was a virtual assistant and I had so many clients asking me to do marketing and websites and automations and I found I was really good with softwares and systems and creating standard operating procedures that it kind of developed all those things I was really good at developed into Nandora. So now we have Nandora, which is software, virtual assistance, education and so much more and networking as well. It's an amazing group.
Speaker 1:Yeah, because I mean there are so many apps, tools, ai stuff. I mean I've been trying to delve into all of this but in between the podcast, trying to run my day job and everything else, it's like I almost need I don't know something to kind of help me sort through all of that sort of stuff. Nandora looks like an amazing platform, but where did that all start? You'd have had the experience from your VA role of kind of seeing all of the different hats that entrepreneurs people you were working for and supporting would have to wear. Then you're obviously, as you just mentioned, very, very good with automation software. All of that kind of stuff probably jumped straight onto AI as soon as it started to become a kind of more mainstream sort of thing. How did you begin to kind of pull all of this together?
Speaker 2:Yeah, so it kind of started naturally. So, actually, in between the virtual assistant and Nandora, I actually did. I dabbled in a marketing agency so we had an energy marketing group for a little bit. But the reason why we kind of went to all these different categories was because entrepreneurs had a need, they had a problem and it was my job to solve it. That kind of stemmed from the whole virtual assistant roots.
Speaker 2:So I had so many entrepreneurs saying, hey, I don't have time to learn the software system. Or hey, zapier is not connecting with my current CRM system, my CRM system is not communicating with my email marketing system. Nothing is working together and they're so frustrated they can't figure it out. Zapier would give everyone migraines and it was just like they just wanted a simple tool that they could do everything in one place so they don't have to learn hundreds of different software. And they ended up paying like thousands of dollars a month.
Speaker 2:So we built Nandora and Nandora is absolutely amazing. You create your landing pages, your courses, your funnels, your email campaigns, text campaigns, your automation, social media scheduling, literally everything, unlimited calendars and everything is unlimited. There's not a ton of upcharges or anything, because that's what I saw in software Entrepreneurs are so frustrated and so confused and they never knew what they were paying for. So we really want to make it as simple as possible. And also, a lot of times they would get Nandora.
Speaker 2:And then there would be like well, I don't want to do the work myself, can you guys do it? And I was like, yeah, we still have our VA agency. So we took my VA agency was NG Virtual Assistant. We merged it with Nandora, so now they're the Nandora Marketing Mavens, which is super cool. And then entrepreneurs were like we want to communicate with more people, we want to network. So we created a networking portion in our free Facebook group, nandora Connect, and then from there now people are asking for education, they want to learn from more people. They love the podcast I have a podcast called Virtual Antics and they absolutely love it but they're like I need more, like I want like courses, and so now we're developing Nandora U, which is super exciting.
Speaker 1:Yeah, you, just. Your podcast is called Virtual.
Speaker 2:Antics.
Speaker 1:Antics. Oh cool, I'm going to look that up Right, everybody listening. Go into your podcast app. Oh there, you are Awesome. Right, there we go. Follow Right, because I'm really, I'm really fascinated by all of that. You lot do the same as well. Make sure you find Virtual Antics and you'll see, naturally looking amazing, as ever there. Hit the subscribe button Once you've listened to a few episodes, if you like what you listened, to give her a review as well. Very, very important for us podcasters, because otherwise we don't get served to other people.
Speaker 1:I recently lost my VA and I think it was a long time coming and I take full responsibility because I probably should have dealt with things a bit sooner. But I've been drowning for a while, even with her support, and you know my wife, who works with me. She'd been saying, every time my VA turned in her time sheets, she's like I sit next to you and I see you drowning and I think she's doing as many hours as you know. And then I was looking at what she was actually doing and I was thinking to myself this is all just copy and paste stuff, like there's nothing being added to it. So therefore, isn't this stuff something that I could be getting some kind of AI tool to do something, some sort of tool to kind of automate those sorts of things.
Speaker 1:Obviously, there are things in my business where I don't know if I can automate them or not. But when you're working one on one with people, when your team are working one on one with people, how do you take a frustrated, stress, tired entrepreneur that feels like they're kind of like an octopus most of the time, you know sort of sit down with them, just get them to kind of stop breathing, think for a second and start working out with you, looking at everything that you're doing. You don't actually need to be doing all of this stuff. How do you start to kind of break that down and then work all of that stuff out?
Speaker 2:Yeah, so that's what makes us actually really unique. So instead of just hand you off to a virtual assistant, like most agencies, do we sign you a project manager. So the project manager is what I like to call. You call your business bestie, and so they will strategize with you the great plans. The recommend tool software is automations, ai. We do use those in our work. We don't feel like it takes away from our value, and especially because of the ai and automations, you need someone to run it I'm.
Speaker 2:so what we do is we give you that project manager and then they assign the to do is out to the VA team, so you could have hundreds and hundreds of VAs and only one project manager. You're not feeling overwhelmed, you don't feel like you're trying to keep track of all these people. We have a in depth time tracking system that takes screenshots every couple minutes so we can actually see just like you probably did is we can see if they're actually recording the right amount of hours. It also records live, so they're not manually entering any type of hours. And then if they do have to manually because they forgot to hit their timer, they have to talk to a manager. So we have systems and processes in place to solve all those problems, because I've been doing this since 2015.
Speaker 2:So I feel like there's very little problems in the VA world that we haven't solved with our systems and processes, and that's why we have the project manager, because a lot of entrepreneurs they're like, oh, I need a VA because I, you know, need all this work done and they'll probably help me, you know, grow my business and do this and do that. A lot of them aren't trained in business and they don't understand. You know customer journeys and ROI and all that fun stuff and all the different tools and systems and practices that are out there and they don't know strategy and so a lot of times the stuff getting like a business coach, they go straight for a VA. So we kind of created the project manager to kind of be like a coach. So now you can really brainstorm with the work one on one to make sure your business is successful, because if your business is successful, mine's gonna be successful because you're gonna keep hiring us.
Speaker 1:so yeah, yeah, I didn't actually do any kind of screen recording or you know any of that kind of stuff. I basically was kind of like hands off and trusting, because you know me, happy, go lucky, that's the way I go through the world and then look where it got me. But yeah, I mean, the process we used is we basically just listed out every single task in the business and then was like, is this something that I still need to keep doing? Is it something that could be automated through software or whatever? Is it something that somebody else could do? Which is it probably kind of sounds quite familiar, is the way that most people will Start to kind of work out whether they needed the extra support or not.
Speaker 2:And I think it's also like automation. So a lot of people always said you know, do I keep this, do I give it away to a VA or do I automate it? And now I also say do you use AI to and then just have the VA manage the software? So that's kind of a new thing that we're seeing as well, which is really interesting.
Speaker 1:Yeah, because I guess I depending. But what does that mean? Does that mean, like I had Jonathan green On here a few weeks ago, who's like Mr GPT? He's been on my podcast as well. You know him. Oh my god, yeah, so, so, yeah, so he, you know he, he kind of was great in the. He wasn't kind of great, he was great, really kind of getting our heads around. I had a lot of good feedback from from audience members as well. You know that paradigm shift in how you prompt and so on, but it's still like, but that's not automation per se, because I still need to kind of prompt that thing In the right way to get it to do stuff like how, how do I create a droid for all intents and purposes that I can shift stuff over to he? Why? How does it work? It seems like black magic.
Speaker 2:Yeah. So a lot of people, when they say I, they naturally think of chat, gpt. There's hundreds and thousands of software out there If you have a specific problem. So instead of looking for like podcast editing right, this was one how I got into AI to. So I software and then write AI in Google search and it's going to pull up these amazing tools.
Speaker 2:I used one called CapWing. It basically took it was taking my editors about three hours to edit my episode and now we're down to less than an hour. Using CapWing, it automatically transcribes all the words and it will automatically take out words like um, or like my stutters or things like that. It'll clip that and then, believe me, the dead space is super easy. So it's literally only a couple clicks of a button. My whole podcast is pretty much edited. It can create social media clips, so it creates our reels and everything. But using softwares like that, it really just makes our time just like so much shorter on completing a task, which is amazing, which allows us to do more things, um. So that's why I love AI tools like that.
Speaker 2:There's even ones where you can put your YouTube link in If you have, like I have. My podcast is also on YouTube. I'll put that in and it'll bring out a blog, like a whole blog post based on what I spoke about, and then that helps me with SEO. So there is using it in that way. I do use chat GPT, but I use it more for like email marketing or landing page copy or maybe even like brainstorming, creating lists, um, but I use that a lot less than I use these other softwares and tools. And even Nadora has a really cool AI software built in that will create your newsletters, your newsletter copy or social media copy, um. It is really cool, really easy to use. It actually kind of gives you prompts, um, whereas chat GPT you have to create the prompts. So that's what's a little bit different about our AI tool as well.
Speaker 1:Yeah, I think, jonathan, I don't. Nothing seems to phase that guy, but you know I was telling him about, you know, the fights and the arguments that I have with chat GPT. So when you look at my chat logs, it is literally like no, I didn't ask you to do that, I need you to do it like this. And it was like no, you're still not getting it. Like go back to that bit and then blah, blah, blah and it's like you know, someone in 200 years is going to find all of this stuff and it's going to be like this guy was absolutely insane.
Speaker 2:I was literally yelling at it because I was trying to create a logo. Um, I was testing to see if we could create logos using AI and I was like I want that color to be blue and I gave like the hex code and it gives me red and I was like why are you doing this to me?
Speaker 1:Yeah. And then, before you'll tell it, like, it will generate an image, and you're like that is amazing, can you just make sure you spell that word correctly? And then it regenerates, and it regenerates the entire image. And you're like, no, give me that image back. The image was perfect, just change the damn text. But it will never get back to that.
Speaker 1:And I'm sure if Jonathan was here he would jump in with an explanation, like Neil deGrasse, tyson, right, like well, actually, the reason why GPT will not, anyway, so no, that's cool. And do you notice how I kind of teed you up to bring Nadora straight back in there? Awesome, so, but you know this as a platform, and you're right because you talked earlier about the fact that entrepreneurs, again like we, have so many subscriptions. Because you're trying to, as a business owner, you're trying to solve problem after problem after problem, whether it's problems for your own customers or whether it's just problems in the business or problems in life in general. Because, don't forget, it spills over and there's a lot of stuff in our personal lives that fall by the wayside as well. Like as I sit here, I'm just looking over at my fridge so beautiful American style fridge freezer, it's like my pride and joy. But it's empty. So you know we've got all of that to deal with as well.
Speaker 1:And so then what happens is you're like someone recommends a tool to you so you're like, oh, that sounds really good and you try it out and you subscribe to it and it's like 10, 15 bucks a month. And then you've got another problem. So someone says you should do that. Okay, so you use that and before you know it, you're subscribed to about a hundred different things. You're spending all this money. You're actually still not achieving anything at all. So before you know it, you're subscribed to all these apps, you're paying all this money out and actually your life is not changing really that much at all, apart from your now having fights with more you know AI kind of things than usual. So, like Nodora sounds like a dream come true to people you know, like me, I'm sure. I know. I know some of my listeners are listening to this and they are nodding their heads, frankly, like gimme the link nodoraorg people. This is very, very exciting.
Speaker 2:Yeah, it's a really cool program. And what I think is another thing is, like most of us, we have all these softwares, right? Do you know every single feature in the softwares you're using? A lot of times you'll have a problem and you go buy another software, but the software you already own can already do it. You just don't know it, and so that's the kind of cool thing about Nodora is like we have office hours every week. We have trainings that can show you. If you're like trying to make a freebie or a baby offer or a high ticket offer, we'll show you all the steps on how to do it.
Speaker 2:In Nodora, which is really cool, we do workshops every month so to give you the education and there's always replays. So if you're not able to do the live, there's always a replay link. But we give you that education so you can just really understand and know the software in kind of an organic way. When we put it into a Facebook group a lot different than clicking it on a page on a website. Right, I probably own like seven different courses that I've never looked at, but I do look at a lot of Facebook groups because I'm just naturally on Facebook a lot, and so by kind of hosting it there, but also hosting our website, just kind of gives that natural flow for our users to kind of learn in a very no casual flow way.
Speaker 1:And you're proof of all of this efficiency creation. Because you have a family, you've got all of those additional things. You have kids, right.
Speaker 2:Yeah, I got six and a 70 year old. Keep me busy From a microsecond.
Speaker 1:I thought you were gonna say you have six kids.
Speaker 2:I was like oh my God, okay, she really oh yeah, no, no, no, I was smart, I had a boy and a girl and that was like I'm not gonna try feet, so we should have just left her at six, because it'd be like, okay, yeah, for, oh my God, like she really is living, breathing proof of what she does. I will say that I do so. I have a six and a seven year old, 12 months apart. I have a husband in law enforcement, so he is very busy job not what I want.
Speaker 2:I have a stuff with Alzheimer's, so I have a lot on my plate. I have this massive business and a ton of staff and so, yeah, managing it all the way I do it is with automation and is with using Nadora and communicating with my team and creating those SOPs, standard operating procedures. If you don't have anything in your business that says exactly how you do something, that could be the biggest reason why you're struggling in your business.
Speaker 1:Yeah, I mean, that was one thing that we did the last two years while we were with this VA, as we started to write all of our SOPs just in case it all went wrong, so that then you know at least we've got the Bible, the manual there, and then it's a lot easier second time around to kind of pass things to somebody else. I love the community aspect of what you're building with this platform as well and how you're responding to what your users want and what they're asking for. But I'm guessing you can't give everybody everything that they want. So how do you kind of work out, when you look at your user base and community, kind of what are? You know kind of right tools, et cetera. Or you know, okay, right, this person's asking for this, this group of people are asking for that. How do you kind of work through all of that stuff?
Speaker 2:That's crazy. Never been asked that. I do have a plan for that. So that was a good question. So I never want anything to stop with me. Even in my discovery calls I always tell them if I'm not the right fit with you, I'm here to strategize to help you. I'll even like create like a marketing plan or whatnot with you, but if I'm not the right fit, feel free to take that plan, go to someone else and I have five recommendations for you. But this is the person I think is the best fit for you. So it never stops with me. I do use sometimes I'll have affiliate links, Sometimes I don't.
Speaker 2:Usually in the discovery calls it's not like I'm not getting paid to refer to them as someone else, but those connections it just makes it stronger with the company I'm referring them to, but also with them as well. They remember, hey, she was so nice, she gave me this amazing recommendation because she knew it wasn't going to be a fit, and a lot of times I'll refer people that they think would be a bit. Also, we have a lot of tool kit. So, like I have a podcasting tool kit, I have a course toolkit, I have all these things that, like I don't sell equipment right, so I'll have lists of equipment that I do recommend though and that they can go and check out. So anything that I don't really offer but kind of goes into building a back end of the business or even marketing and leads and all that stuff. I always have a either referral, a toolkit, or I will teach you about it in one of my workshops.
Speaker 1:You've got so much, I bet, going on up here right Rattling around and then some of that stuff that becomes reality, those ideas that you have for improving things or new services or add-ons for Nadora and so on. You've got to obviously keep people informed about all of that stuff. Which brings me on to newsletters, because there are a couple of ways for people to build what effectively are the lists right? Either they just go out and they start adding people and without asking them and let them unsubscribe. I know it varies law to law, state to state, country to country, but the other way that you do it is you encourage people to sign up, which we know is the harder one of the two. How does your platform help with that sort of stuff? Because mailing lists, newsletter lists, are very, very important, particularly for SMEs.
Speaker 2:So a lot of times what we do is actually, if they have a social media content plan, we base around a lot of that because you put so much thought into your social media plan or even if you have a goal list as well, we have a lot of clients that have goal lists, and so we'll look at those two plans and then create a plan for the email plan. Other times it's as simple as a weekly meeting with our clients to try to figure out what they want to talk about. But one thing that we always swear by is give value. So for every four emails you send, those should all be giving tips maybe a podcast episode you've done recently and that could help them, just basically something that gives them value, and then you can sell on the fifth email, and so by doing that, it makes them feel like they're actually getting something by opening your emails.
Speaker 2:So it's that paid offer isn't for them. They're not necessarily going to be turned off by your emails and they're not going to unsubscribe. They'll keep reading until they get the offer that works for them. So that's I think the biggest thing I've seen is like a lot of people aren't really giving value and we even try to do it in our paid offer email. Sometimes we'll have a tip and then we're like, hey, if you really enjoyed the step, you just want more. We have this course or we have this information, and so that's kind of how we surround our for our we format our newsletters.
Speaker 1:And now I want to kind of jump back in time a little bit, because you know you're extremely switched on, super smart. You've built this amazingly successful business. Yeah, but first three months to six figures absolutely incredible, you know as NG virtual.
Speaker 1:And testament to your hard work, determination, the goals that you set for yourself and so on. I'm guessing there's a story in this somewhere from when you were younger, as a foster kid. Take me back there, if you will, because I you know to explain. Because, again, listeners will probably realize, natalie and I we've never met before. This is the first conversation that we're having, hopefully becoming friends over the course of it. So I'm.
Speaker 1:The reason why I have so much of this stubbornness, determination and drive is I sometimes think that I was probably adopted because I'm so different to my mom and dad, but anyway and they used to make that stupid joke as well but there was a lot of abuse that went on and so I was very, very detached from my parents and so my entire childhood was quite lonely and you know, I had this burning determination to just get out of there. You know, when people say, oh, my God, wow, you're just like, you're amazing, and all these other adjectives they used to describe what I do and what I achieve, but I don't necessarily share with them exactly where it's come from, but I know that that's part of it and I'm guessing that there's something in there as to why you are the way that you are today 100%.
Speaker 2:So, like at the core of my business, it's I love helping people, right? Well, that stems from me being a foster kid, because if I could be useful, I could stay at that house longer, right. And so my story is really weird and not like usual foster kids. So I went into the system at, I think, 13 years old and I actually grew up. When I was younger I was the poor kid right, the one that lived in the projects, got picked on a lot, and then my mom got married and I became the rich girl. It was a very weird time for me to go from the poor girl to the very rich girl, like living in the projects, living in a three story house, a colonial style.
Speaker 2:It was beautiful and it was just. That was a very weird time. And then when I was 12, my mom and stepfather divorced and it broke my mother, and so my mom one day told me I was going to the fair and she dropped me off at at a foster care. Like we went to an empty parking lot and I went with a case worker to my new foster home, had no idea I was going there. I had a suitcase packed and everything apparently, and I had no idea and she just kind of disappeared for you know, a couple of years. And so I learned really quickly how to adapt, how to be useful, how to be helpful.
Speaker 2:I was always a quiet kid with a book and I think the it was just I went in a survival mode and so survival mode was I realized, you know, if I could help. I had a foster mom that raised German Shepherds. So if I could help her with these German Shepherds, you know I'd be useful, I'd be kept around longer and it would be a safe home and it worked really well for me. I was actually ended up with that last foster mom for a very long time, so I became a manspeed and got my own apartment and was able to live on my own, which I was so thankful for. But, yeah, so that kind of is that resilience and like that, like fight or flight mode is kind of what built my business? Like my, my business has had, you know, times where I had to pay on my own pocket for things, or like we lost a lot of money when we had the marketing agency.
Speaker 2:We went from retainers to one time projects and it killed my business and so I've learned so much and I've learned a lot, but I'm always able to bounce back and grow and kind of like, keep scaling up right, and I can only go up from here. I always say so yeah, and a lot of that has to do with the whole foster care. Now, just to wrap it up, my mom's stepfather are back together now oh so is she, yep, and I have a relationship with my mom.
Speaker 2:She, you know, parents are humans too, and so that was just a case of her being human and dealing with a lot so and her childhood issues and things like that. So I'm very, very happy that everything ended up coming together and that, yeah, they're happy and doing well.
Speaker 1:So awesome. What does the future of Nadora and the agency look like now? Because you're starting to bring in some new features to the platform, which is part I guess you could call it community building. But you've had users who've been asking for you know, wanting to kind of do things like networking courses, you know, getting more resource, educating themselves and so on, and those are things that are coming to Nadora soon and that's part of Nadora you, because I was actually on the platform. I don't think the Nadora you thing had come up at that stage, because you and I originally were meant to record a couple months back, but then I saw it. Then I saw it pop up, like when I checked a couple days ago as I was prepping for you, and I was like, oh my God, what is this?
Speaker 2:Yeah, I'm so excited about it. It's going to be so cool and the best part about it is that it's not just going to be the Nadora team that's teaching. It's going to be, you know, the best of the best. I, as a podcast host, like as you know, we interview a lot of amazing people and some really smart people and that are, you know, like like Mr Green over there with the chat to you, like, they are all very good at what they do, so we are bringing them into Nadora so that they can kind of grow their community as well and they can teach our members how to, you know, do what they do best. So it's going to be really cool. I'm hoping for a lot of collaborations and networking and, just you know, entrepreneurship is one of the loneliest jobs in the world, especially if you have a digital business, and so that's what we're trying to heal with Nadora is just to really give you, you know, that community that we're all seeing.
Speaker 1:That's awesome and I wanted because some people might be listening or might have been half listening. It's that risk and kind of wondering exactly what Nadora is all about. But base level is, you know, the free version of Nadora, which is called Nadora Connect, seems to be kind of giving people a sort of step in sides, the Nadora kind of service and community, so they can kind of have a feel around, get access to the Facebook community, maybe kind of just dabble in some things and sort of try some things out. Then you have the Nadora 360, which basically gives you everything that the base level gets. But then that's where all of the I presume the kind of calendar integration, the kind of CRM stuff, the automations, help with social media stuff and so on starts to come in.
Speaker 2:Yes, that's a whole song.
Speaker 1:Okay, and then Nadora. You will then kind of build on that with the kind of education, library, live events, all the kind of resource type stuff and so on.
Speaker 2:Exactly. And then we have our marketing mavens and Nadora. Marketing mavens is the virtual assistant team.
Speaker 1:Awesome. So are you guys focused or can you guys help anyone anywhere in the world?
Speaker 2:Anyone anywhere. We have clients all over the world, which is really cool, and then our team is a mix of US based and overseas, so we have all of our project managers are usually US based, and then the VAs are a mix of US and overseas, just depending on. You know who it is we hired because there's amazing people all over the world Absolutely.
Speaker 1:As someone who has a fair bit of experience of remote working, working from home and so on, would you dress in a slightly different way for work at home to how you normally would?
Speaker 2:Not really I'm. So I probably have like that casual preppy. I'm wearing an army shirt right now which I usually don't wear, but I have like a very casual preppy. You know style to me and it actually kind of works well for meetings. But really on meetings, when I'm meeting with entrepreneurs, especially in our discovery calls or sales calls, I don't want to dress super professional. I want to meet them on their level and a lot of times they're running around there. You know, I had one guy who was jogging while having a discovery call with me yesterday, which is so cool, but if I he was in gym clothes right.
Speaker 2:So if I was in like a suit, I feel like he, he might feel like it was out of his realm. But I want to meet them on their low and we're supposed to be your business bestie, so I try to dress pretty casual. We do have like one polo shirt that has like our indoor logo on it. I'll sometimes bring out like for events and things like that, but otherwise I just try to meet people on their level, so I just dress pretty casual, exactly.
Speaker 1:I mean, I'd be quite worried if you jumped on a call with me and you know you were completely bloused and suited up, so so, yeah, no, I think you're absolutely right. It's about kind of just working out your audience and sort of you know, addressing, like you said, kind of get because you're someone who's going to be helping that person, effectively rolling up your sleeves and getting into the trenches with them.
Speaker 2:Yeah, exactly, and you know, and I feel like part of having that casual style is really important because I'm human to them, I'm not like a company, I'm not organization, I'm work humans and even my team we don't all have the same shirts or anything like that and I think that kind of helps us because it it kind of gives us our own personalities and so people can relate to us.
Speaker 2:It's hard for us because we need to relate with people over a computer screen. So you know, the more that we can, you know, show our personalities and how we dress and how we have our hair, I think is better. We have some that in the past have had, like you know, dyed hair, like the purple over the pink, and they got with a coach that had like funky colors in their hair and they bonded and that was part of their bonding process and I thought that was so cool and I was like so that's why I've never been a company to be like this is what you got to wear and this is how you got to look like, because it's there's something so special about your unique personality with how you look.
Speaker 1:Natalie, thank you so so much for your time today, for just sharing some of that wisdom and telling us so much about your wonderful platform. If people want to go check it out, what do they need to do now?
Speaker 2:Yeah, go straight to nadoreorg. You can claim your two week free trial so you can test it out, make an opinion of it yourself. Also, go to nadoreorg, connect the Facebook group and we do the workshops. We have networking meetings. All that's free, so you can join in and say hi to us there.
Speaker 1:Awesome, and I'll make sure that I have the link in the show notes for everybody. Natalie, have you had fun today?
Speaker 2:Oh my gosh, I had a blast.
Speaker 1:Me too. Thank you so, so much. Thank you all so much for joining Natalie and I. Follow us on Instagram at Taylor Paul Podcast for latest episode updates, highlights and news. The podcast is also on YouTube now at Roberto Reveille, London. You can email me as usual at Taylor Paul Podcast at gmailcom. Please hit subscribe, give me a rating and a review and click the share button in your player to send this episode to someone you know who needs to hear what Natalie shared with us. Please make sure that you check out the virtual antics podcast that Natalie hosts To support the show. Hit the support the show link in the show notes. Have a great week, Be good to each other and I'll catch you on the next one.